Behind the Scenes
Custom typography, vector illustrations and merch.

 

Custom lettering Sweyda VS The Freshnes

Custom lettering Sweyda VS The Freshnes

Of all the custom lettering, type treatments and hand lettering projects I have been doing lately (42 last month!) The…
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Custom free font

Custom free font

It’s been a while since I did anything other than custom lettering and type treatments so I decided to finish…
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Custom letters

Custom letters

This is the second piece in the series I’ve done for The Freshnes. This piece might look simple but honestly presented…
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  • Custom lettering Sweyda VS The Freshnes

    Custom lettering Sweyda VS The Freshnes

    Of all the custom lettering, type treatments and hand lettering projects I have been doing lately (42 last month!) The Freshnes has been some of my favorite. Not only do I relate to the sayings but it poses some interesting challenges getting several words to flow with each other smoothly. All in all I love being pushed, the result is always better!

  • Custom free font

    Custom free font

    It’s been a while since I did anything other than custom lettering and type treatments so I decided to finish off this custom font and give it away (for a limited time). Just click the link here, tweet and download. It’s that simple. Enjoy!

  • Custom letters

    Custom letters

    This is the second piece in the series I’ve done for The Freshnes. This piece might look simple but honestly presented the most challenges. Custom type or custom lettering takes as much patience as it does creativity. The smallest adjustments to a single letter can make a huge difference in the overall piece. My objective here was a clean piece, sharp lines, simple and elegant but with a little attitude. I wont show the first attempt (FAIL) but only the finished lettering.

  • Custom lettering The Freshnes

    Custom lettering The Freshnes

    I recently had the opportunity to work with The Freshnes on some custom lettering. What I liked about the projects is they posed new hurtles in customizing entire sentences rather than just single words. This opened up new opportunities to create letters from scratch, combine stacked words with little tweaks and just bring harmony to the entire piece. I also liked the fact that Nes pushed back a bit wanting to reach a final piece that was distinct in it’s feel but flowed with his line. I need to update my typography secion soon. I have another 40 pieces that I finished but waiting on clients to release!

  • Custom lettering AGAIN!

    Custom lettering AGAIN!

    You might be getting bored with all the posts about type, typography, custom lettering, hand lettering etc etc etc BUT… It’s what I love to do (sort of a junkie here!). The unfortunate thing is I cant post 80% of what I am working on until it hits the streets and that could take months. Until then I have this, MasterCraft, Axis and Malibu type / boat wraps. To get a real good look at the detail though I suggest you check out some of the pics HERE. I will be adding these and tons others (about thirty type treatments) in the next month or so. STAY TUNED!

  • Custom lettering

    Custom lettering

    If their is one thing I enjoy doing it’s custom lettering or hand lettering. The good news is the last two months I have had request after request from all types of clients large and small (no job to small!). The latest type treatments are 100% custom (nothing majorly fancy) but been playing with shadows, depth etc. Hard to see here but I will post them soon to my topography section HERE and to get a real good look you can always check out my instagram page HERE